SCC Soft Computer’s Marketing department is honored with two awards in the MarCom Awards 2011 competition

December 13, 2011

Clearwater, FL—SCC Soft Computer announced today that their Marketing department received both a Gold and a Platinum award in the MarCom Awards 2011 competition.

The MarCom Awards is an international creative competition that recognizes outstanding achievement by marketing and communication professionals. Entries come from corporate marketing and communication departments, advertising agencies, PR firms, design shops, production companies, and freelancers. The competition has grown to perhaps the largest of its kind in the world. A look at the winners shows a range in size from individual communicators to media conglomerates and Fortune 500 companies. This is considered the most respected competition in the industry.

Judges are industry professionals who look for companies whose talents exceed a high standard of excellence and whose work serves as a benchmark for the industry. There were over 6,000 entries from throughout the United States, Canada, and several other countries in the MarCom Awards 2011 competition.

The MarCom’s prestigious Platinum Award is presented to those entries judged to be among the most outstanding entries in the competition. Platinum Winners are recognized for their excellence in terms of quality, creativity and resourcefulness. SCC’s Marketing department received the Platinum Award for their unique special events brochure, “SNUG 2011 Journal,” which was designed to resemble a pilot’s log as he searched for the mythical land of Shangri-La. This creative collateral was the promotional brochure for SNUG 2011 New Horizons: A Quest for Knowledge, the 19th annual Soft Network Users Group (SNUG) Healthcare Information Technology Summit. The theme was inspired by James Hilton’s 1933 novel, Lost Horizons, and was carried throughout the entire conference, which culminated with a gala banquet, A Night in Shangri-La.

The Gold Award is presented to those entries judged to exceed the high standards of the industry norm. SCC’s Marketing department received the Gold Award for their creative direct mail piece for SNUG 2010 Practical Magic. This creative collateral was used to promote SNUG 2010 Practical Magic: Transforming Ideas into Solutions, the 18th annual SNUG Healthcare Information Technology Summit. Magic and the transformative power of ideas was the overall theme of this conference, which culminated with the annual SNUG banquet, A Night of Illiusion, complete with cirque-style performers.

SCC’s Marketing department is honored to be recognized for their creative, behind-the-scenes work.

About SCC Soft Computer
SCC is at the forefront of laboratory, genetics, blood services, outreach, pharmacy, and radiology information systems software development and offers full suites of Web-enabled clinical information management system solutions. Since 1979, SCC Soft Computer has been meeting the needs of the healthcare industry by providing powerful, clinical information management solutions to hospitals, large IDNs (integrated delivery networks), and laboratories.

Considered the largest LIS software production house in the world – with a workforce of nearly 1600 professionals dedicated to LIS development – SCC has experience in accomplishing complex LIS implementations in large, multisite environments. SCC's flagship product, SoftLab®, has been recognized as the market standard for its robust functionality and ease of instrument interfacing, including robotics.

Consistently ranked 1st in the MD Buyline survey, a comprehensive, vendor-independent database used by hospitals and other medical facilities during the capital planning and purchasing process, SCC outranks its competitors in all categories. SCC Soft Computer is honored to have been ranked the Number 1 Laboratory Blood Bank application for Large (200+) Hospitals in the Top 20 Best in KLAS Awards: Software & Professional Services report for two consecutive years. SoftBank has been recognized as the category leader in blood bank solutions in the 2009 and 2010 Top 20 Best in KLAS Awards: Software & Professional Services report. SCC has also been recognized for its commitment to workforce training and leadership development and has been included in the Training Top 125 nine times in ten years—including four consecutive years in the Training Top 10 and two years in the Training Top 5, the first and only healthcare IT firm to achieve this feat. SCC placed 3rd in the 2009 ASTD BEST Awards, and has received three ASTD/ISPI OPAL Awards for Excellence in Leadership Development, Team Success, and Customer Satisfaction.

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